Dimaculangan, Ernesto

Rank: Professorial Lecturer 1

Research Areas: Management, Marketing

 

DEGREES EARNED

  • Doctor of Philosophy (Ph.D.) (2004) - Adamson University
  • Master in Business Administration (MBA) (2000) - University of the East, Manila
  • Bachelor of Science in Commerce, (B.S.C.) (1972) - Polytechnic University of the Philippines, (formerly Philippine College of Commerce), Manila
  • Management Development Program (M.D.P.) (2000) - Asian Institute of Management (AIM), Makati
  • Executive Brand Management (1994) - Asian Institute of Management, (AIM), Makati

SCHOLARLY AND CREATIVE WORKS 

  • Principles Of Marketing, 1`4th Edition, Pearson  Global Edition – Five Case Materials In Marketing [Book-Co-Author] - Pearson Publisher, UK (Jan 2012)
  • Factors Influencing Physician In Prescribing Pharmaceutical Products [Journal-Local] - Ugong Journal (San Beda College Alabang Faculty Journal) (Sept 2011)